right now.

Choose whatever support fits where you're at

Feel seen

Rooted & Relentless is an eco-system built to connect and educate.

It consists of a mastermind, panel, podcast, and retreat (with even more to come). It helps foster a community of badass business owners who are ready to learn from and challenge each other.

Rooted &
Relentless

Personal trainers high-fiving

Build the
business you actually
f*king want.

– Stephanie Lea Ross

"We accomplished everything we needed to for today. It was amazing, like the perfect balance of reflection and vision moving forward. I cannot tell you how helpful it was to do that strategy session with you. I am so on fire and excited!"

– Caelyn Zupko

"Steph was able to really understand and define all of the things I needed to do and decisions that I needed to make. Having a spreadsheet breakdown and notes from our call was incredible to roll into action- I didn't need to sit around any longer pondering my thoughts. I had tangible materials that I was able to use instantly and move forward.”

It's time to make
the damn decision.

One decision. Less noise. A clear way forward.

Includes:
  • A clear direction. Not 12 new ideas—one focused outline you can start implementing now to get yourself unstuck, sleep with a little more peace of mind, and move confidently.
  • Expert eyes on the mess. I’ll hone in on the blind spots (it’s my specialty), ask the hard questions, and cut through the noise so you can stop spinning your wheels.
  • An action plan you can run with. You’ll leave with next steps in personalized action plan—and the clarity to stop second-guessing them. That’s called relief. That’s called taking a real, deep breath for the first time in weeks.

$1250

Investment

Together we'll...
✓ Separate facts from assumptions
✓ Identify the real constraints
✓ Look at the financial and strategic implications
✓ Surface risks and opportunities
✓ Challenge your thinking
✓ Consider what happens next
✓ Get clear on the actual decision
✓ Define the next steps to move forward

Hopefully, the answer feels obvious at the end. You'll have an action plan ready for implementation.

04. Build A PLAN

We'll identify the strongest path forward. It could be yes, no, or maybe you need to be asking a different question all together.

03. MAKE THE CALL

We'll look at the facts, assumptions, numbers, risks, opportunities, and the downstream consequences.

02. DIG IN

Before we meet, you'll  send me context: what's happening, what you've tried, and what you're trying to decide. 

01. FRAME IT

The Process

Your goals, the business, the numbers, the risks, the opportunities, the tradeoffs, your resources, your capacity, and the thing you might be conveniently avoiding.

Then we'll make the call, and a plan.
We look at it from every angle.

Should you launch it?
Raise the price?
Hire the person?
Drop the offer?
Take the opportunity?
Change direction?
Burn it all down?

You’ve probably already gathered plenty of information. You may even have a spreadsheet. What you don't have is a clear decision.

That's what this intensive is for.

Get clarity

You’ve been circling the same questions...

Decision
Intensive

One decision. Let's figure it the hell out.

Personal trainers high-fiving

– Jaci Schreckengost

“I have never felt this honest, organized, or like I had a true plan in place and you have made me feel like I can do this without a doubt. You have turned these things that feel enormous to me into, easy, digestable steps and I cannot tell you the full body goodness this has given me. I just want to say thank you because this is going to sound dramatic, but this is going to be life changing for me.

More revenue, maybe.
More time.
A business that doesn't depend on you for every damn thing.
A smaller business. A bigger one. A different one.
More room for your life.
More impact.
Or maybe you just know you need a change.

We start with the life, not the to-do list.

Includes...
  • Steph's signature Gap Map. A current state of your business using all the data collected during your audits. We identify the gaps and opportunities to create a document covering everything in an easy-to-digest sections by function.
  • Your personalized strategic priorities. Using themes from the Gap Map, I'll spot themes spanning all functions to find the priorities – based on what's most urgent, important, and has the most impact.
  • Your Action Plan. Each strategic priority will have actions that stair step you to achieving that priority. This becomes marching orders you and your team can rally behind. Together, we’ll assign who will take the action, when is most reasonable, any risks or dependencies to be aware of.
$3,000

Investment

You'll leave knowing...
✓ What you're building.
✓ Why you're building it.
✓ What the business needs to look like to support it.
✓ What's stopping you from where you want to go.
✓ What matters first.
✓ What can wait.
✓ What you're going to stop doing.

What needs to happen first, what can wait, and what doesn't belong on the list?

your ROADMAP

What systems, processes, and support are needed to sustain the business?

your INFRASTRUCTURE

Where can you use your existing expertise to create more without doing more?

your LEVERAGE

What can you realistically deliver without creating a business you hate running?

your CAPACITY

What should you actually be selling (and what is it time to stop?

your OFFERS

What needs to sell, at what price, with what volume, for you're revenue goals?

your REVENUE

What needs to be true financially and structurally for that vision to work?

your BUSINESS MODEL

What does the life and business you're actually trying to build look like?

your DESTINATION

We'll look at...

The process

How we work backwards

We're done guessing
what comes next.

The problem? You can't see where you are. You can't see approximately where you want to go.

But you can't quite figure out how to get from here to there without building a completely different business along the way.

That's where reverse engineering comes in.

Set goals

You know you want something different...

Reverse Engineering Day

Stop asking what to do next. Start with where you're going.

trainer tying tennis shoe